About us

Welcome to WOOCHI – Where Every Tee Tells a Story
At WOOCHI, we believe in the extraordinary power of self-expression through fashion. Founded by Ajinkya Rao and Pallavi Moyaje, WOOCHI was born from a shared vision to create a brand that celebrates the vibrancy of individuality, the art of storytelling, and the joy of embracing life’s unique moments.
Our journey began with a simple yet profound idea – to infuse everyday fashion with a burst of energy, color, and creativity. With a deep passion for artful designs and a keen eye for quality, we set out to craft a collection of tees that would not only make a statement but also ignite a sense of delight and confidence in those who wear them.
Every WOOCHI tee is a testament to our commitment to high-quality craftsmanship, vibrant aesthetics, and thought-provoking designs. Each piece is a canvas for the extraordinary, from whimsical prints that spark joy to bold graphics that inspire audacious self-assurance.
More than just garments, our tees are symbols of artful living and unapologetic self-expression. They are an invitation to embrace the extraordinary, to celebrate individuality, and to let your style become a living canvas of storytelling.
As the WOOCHI community continues to bloom, we take joy in witnessing the stories woven into each tee as they become an integral part of people’s lives. From casual outings to memorable adventures, WOOCHI tees harmonize with the diverse narratives of those who embrace the brand’s vibrant ethos.
We invite you to discover our collection, join the WOOCHI family, and let your style become an extraordinary celebration of who you are. Experience the magic of wearing your story, where every tee is a vibrant reflection of life’s colorful moments.
Welcome to WOOCHI, where every tee tells a story unlike any other.
Feel free to tailor and customize this to match your brand’s unique voice and vision.

Our Story

Once upon a time, in the bustling streets of a vibrant city, two kindred spirits with a shared passion for style and self-expression embarked on an extraordinary journey. Ajinkya Rao and Pallavi Moyaje, driven by their love for artful designs and the belief that fashion is a powerful form of storytelling, joined forces to give life to something truly special – WOOCHI.
Inspired by the kaleidoscope of life and the joy of embracing individuality, WOOCHI was born as a celebration of creativity, freedom, and fearless expression. It became their canvas for infusing everyday fashion with a unique burst of energy, where each t-shirt held the power to ignite a sense of delight and confidence in those who wear it.
Crafted with meticulous attention to detail and a relentless pursuit of high-quality, WOOCHI’s tees became more than just garments; they became symbols of artful living and bold self-assurance. Every design, from whimsical prints to thought-provoking graphics, reflected the brand’s unwavering commitment to inspiring a spirit of joy and audacious style.
As the WOOCHI community blossomed and the brand’s influence spread, Ajinkya and Pallavi found joy in witnessing the stories woven into each t-shirt as they became an integral part of people’s lives. From casual outings to memorable adventures, WOOCHI tees were there, harmonizing with the diverse narratives of those who embraced the brand’s vibrant ethos.
Today, WOOCHI stands as a testament to Ajinkya and Pallavi’s vision – a tribute to the bold, the spirited, and those unafraid to color outside the lines. It is an invitation to all to embrace the extraordinary, to celebrate individuality, and to let their style become a living canvas of self-expression.
With every thread woven and every design brought to life, WOOCHI remains the embodiment of the remarkable journey Ajinkya and Pallavi set out to create – a brand that continually inspires others to embrace their uniqueness and experience the magic of wearing their stories.
WOOCHI isn’t just a brand – it’s a living expression, a vibrant tapestry of creativity, and a reflection of the spirited souls who choose to adorn themselves in its remarkable artistry. Join Ajinkya, Pallavi, and the WOOCHI family and let your style tell a story unlike any other.